Cracking down on the misuse of artificial intelligence to promote scams, the Delhi High Court has directed various online platforms to take down fake, AI-generated content that misuses the name, image, and personality of spiritual leader Sadhguru.
The interim order came during the hearing of a personality rights case filed by Sadhguru and Isha Foundation, in response to a growing number of doctored videos, audios, and images being circulated online.
Many social media users had raised red flags in recent weeks about scam content falsely portraying Sadhguru, ranging from fabricated arrest visuals to misleading investment promotions, all aimed at exploiting his popularity to push products and gain followers.
